iStrategy 2010
Participation in Social Media and Interactive Marketing is no longer revolutionary. It’s crucial. In 2009, companies with dedicated social media activity boosted sales by over 18%, while those with minimal or no presence saw a 6% decrease. As 2010 marks a shift in consumer mentality from recession to recovery, companies must adjust their strategies according to how customers make purchasing decisions.
Brand differentiation will be key, and companies must be at the forefront in areas like social web, mobile apps and SEO in order to create a distinguished customer experience.
The simple truth is that there is no magic one-size-fits-all marketing mix. iStrategy will arm you with the deep understanding of aligning social media and digital strategy according to your organization’s processes and operations to achieve the objectives you’re after. Join us in October to network, share ideas, and most importantly find out how to build your marketing strategy to its fullest potential.
Fact: Smart business people go on the attack during economic downturns. They take advantage of weak competitors. Successful companies become market leaders in a recession by focusing on growth and taking over market share.
When your competitors are frozen with fear and shrinking their workforce, opportunities present themselves. At iStrategy you will learn how to create a hugely competitive online strategy for your company, increase your market share, and position your company for maximum growth in the coming upturn.
Consisting of industry-leading keynote speakers, interactive workshop sessions and invaluable panel discussions iStrategy is the starting point.
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Testimonials
I do a lot of conferences in this space and this was by far one of the best – great speakers from great brands with great insights and a very engaging audience.
David Chalmers, Head of Digital Marketing, Cisco
Great people, great Venue! Plenty of food for thought (and action!)
Mike Smith, Head of Web Selling, Laithwaites Wine UK
Testimonials
Highlights
Interactives
Latest News
27 Innovative Methods of Connecting with Your Market
Connecting, collaborating and engaging with your market holds more benefits than just increased sales – Feedback from your audience is invaluable if you want to create a quality product (or service) that actually appeals to potential customers.
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In part 2, we take a look at how to [...]
Social Media Marketing leveraging on Blogger Outreach
By now we all know how to start a Facebook Page, dress it, and fill it up with fans. We have sorted out how to grow, engage, and reward your followers on Twitter. It has taken a while, but we’ve all sorted out best practices and transparency when it comes to messaging on forums and [...]
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